- Make your site visually appealing yet not too flashy. You want them to feel comfortable and at ease.
- Provide quality content on the topic, or related subjects. Impress them with your knowledge
- Post good reviews which actually reveal something about the product. Touch on it’s bad qualities to show you are real and impartial. Always finish in a positive tone, reinforcing their buying decision.
- Always include contact information and a way for them to leave feedback. People do not trust an anonymous website.
- Display a clear call to action – after you have given them value. Don’t shove it in their faces.
- WP based websites.
- Fully customized and SEOed.
- A selection of one out of 6 premium WP themes.
- Pre-installed essential free plugins: All in one seo pack, Google XML Sitemap, Rveal IDs and more (as appropriate).
- Pre-installed premium Amazon related plugins: Azon top 10, Stock chcecker, zon Discount Finder, Compare Tables, Azon Conversion Pro, WP Legal Pages.
- 10 pre-loaded high quality product reviews.
- 6-7 pre-loaded high quality articles.
- Pre-created comparison tables, top 10 list, deal finders (Azon Conversion Pro) and more.
- Pre-loaded with royalty free images.
- Embedded videos.
- Selection of niches and products.
- All posts, pages and menus fully customized and ready to use.
- Amazon affiliate video course and much more…
*** Rant Alert ***
This post may be considered a rant (and get me kicked out of Dean Holland’s Quick Start Challenge)
*** End of Rant Alert ***I have learned a lot from Dean Holland’s Quick Start Challenge but not from the “content” being delivered. The content of the 4 weeks course is very basic and has to do more with motivation to take action than with actual content. You see, all we actually learned was: Build a personal blog and blog about yourself (How to build the blog? Search for it… What to blog about? Why not about the Quick Start Challenge? You may win a prize if you do…) Drive traffic with blog and forum commenting (and why don’t you comment on each other’s blogs? That way you will see immediate responses… And as far as forums are concerned, the Warrior forum is recommended 😉 You want to know how to comment effectively?… Go out and find out for yourself). Bonus assignment – create a video (about… you guessed it – Dean Holland’s Quick Start Challenge…). How to do this? Go out and search for it…
Rant within a rant – those basic traffic tactics are only useful when you are starting up as they require a lot of time and effort on your part. Once you stop actively posting, traffic will die out. This is just one example of how the whole program was geared for the short term and not really showing people how to build their business for the long term.Build a list – create a product to giveaway, setup an autoresponder and a signup form on the blog. How to do all this? … go out and search for it… (This was actually named: “Push Button Income & Automation” if you can believe it…) Really, this has been one big disappointment as far as content is considered. Only the very basic concepts were covered, none of the strategies, tactics, tips and trick you would have wanted to learn were even mentioned. So what did I learn from Dean Holland’s Quick Start Challenge? Brilliant marketing. I did not learn anything from the course itself but learned a lot from the way it was constructed. Let me lay it all out for you… Let’s say you have a high end coaching program (which sells for $5,000) that you want to promote. Of course you can do the hard work of advertising it all over the place while spending a lot of money in the process. You could recruit affiliates you may say, and you’ll be right in thinking so, however there is one little snag – why would big name affiliates want to promote your coaching program when they have their own to promote? So what do you do? Let me tell you what Dean Holland has done. The very basic approach to marketing says you build a funnel which sorts out your prospects and turn them into customers. You start out with a low end (or even free) item which in turn promotes your high end product and build your brand in the process. So where is that “brilliant marketing” you were talking about, I hear you asking… Hold on to your pants, it’s coming 🙂 You start out by advertising the entry level product as being a newbies dream of quickly starting a true Internet business. With some name dropping and the following list of topics you say it will cover:
- The Big Beginning
- The free Traffic Tap
- On demand Income and Automation
- Instant Internet Lifestyle
- An army of highly motivated, trained affiliates which have nothing but rave reviews for your teachings.
- A monster of a marketing funnel.
- A lot of buzz around your brand and product.
- A huge amount of positive feedback and rave reviews.
- I have a mental image of what it should look like.
- I have all (or most) of the components I need.
- What I don’t have, I know where I can get it (and it’s cheap, too).
- I am not yet at my target of 100 new visitors a day, however I get an average of 50 a day, which is not that bad for starters 🙂
- Following an initial surge, the traffic dropped a bit.
- My “brand” (in this instance, my name) will get known and people will start seeking it out.
- Some of the old posts will become “a must read” in my niche and be shared continuously (sometimes referred to as viral traffic).
- The search engines will pick up the “buz” or “signature” of my online presence and associate my name with various keywords (or key phrases).
Are you still with me? Thank you!
OK, let’s get started…I have been “working” online for three years, trying to generate income (which was my first mistake). And I was ambitious too – I started with selling my “own” product (got a really good PLR, updated it, created a website for it with upsells, an affiliate program and everything). Didn’t take me long to understand it’s not enough to simply “be there” to generate sales. I even tried setting up my own membership site (got a few friends to join for a while) but it was not long before I realized I was setting myself up to fail. So I went back to the basics – building a list. And what better way to build a list then participating in JV Giveaway events. I did pretty well for a while: built a list of 4,000 subscribers and made a few dollars from special offers on the events. I was starting to be known in the giveaway circles and even wrote my own guide on how to succeed in giveaways. Got tired of it though, especially since everybody wanted to have their own event and we had a few running in parallel all the time. Then I discovered the Warrior Forum. First WSO (Warrior Special Offer) I created didn’t do so well. The second one was a “hit” for me – made me my first $1,000 week! I was ecstatic I even wrote a special report about it (starting to see a pattern here?) which got great reviews but did not sell all that well. Creating products is not easy for me. I’m a perfectionist and for me it’s difficult to just throw something together. On the other hand, anything technical is easy for me so armed with the knowledge I gathered over the years I devised several plans of action, for my next projects. One of those is something I’m very proud of (although it did not had its breakthrough yet) and I will share it with you in a coming post. For the coming months my business goals are to start creating consistent monthly income of at least $2,000. That amount, being consistently earned monthly, is what I need to make my online business viable. From there, the next step I’m aspiring for is a $10K monthly income which would enable me to replace my day job with an online marketing career. So here I am – armed with everything I learned over the last three years and on the verge of my first big breakthrough I’m thrilled and excited to have you joining me on my journey through this blog or maybe even join forces with me to do something together. Please leave a comment below and let me know what you think.