The Hermit On The Mountain

The Hermit on the Mountain

A hermit lived high on a mountain top above a township, and every day as the people below him scurried around, doing their daily tasks, the old hermit would watch.

He had everything that he needed on his mountain, there was plenty of food and supplies, he had a small vegetable garden near his cabin, and he kept a few animals to supply his needs, near a rock pool filled with water that flowed down from further up the mountain.

His life was quiet and content, after breakfast and his morning chores, he would make his lunch and take it to the rocky outcrop where he could sit and watch the activity in the town below.

The town was a long way down, the people running around performing their daily deeds seemed like ants to him, but even through all the bustle and busyness it seemed so peaceful. It looked to him like a great ballet or dance.

He watched the activities in the town every day, finally he decided that he would go down to the town and experience this beautiful ballet for himself. He took his coat and started down the mountain. As he descended, he started to hear strange noises, the closer he got to the town, the louder they became.

Finally, he reached the foot of the mountain. The noise here was almost deafening, everywhere he turned there were people rushing around doing tasks he couldn’t even begin to understand, as he tried to walk through the streets, he was getting pushed and jostled by the crowds of people.

He could not understand where the peaceful and beautiful ballet had gone.

Unable to take it anymore, the hermit fled from the town, back to the safety of his mountaintop. Arriving home, he went to the outcrop and looked down again upon the town, to his amazement the beauty and silence had returned. He could still see all the ants rushing around below, but there was no noise anymore, all the screaming sounds and mixture of voices were gone, replaced with the serene silence he had always heard before.

He sat down and stared in amazement, asking himself how could such peaceful beauty come from such noisy chaos?

In our lives and businesses, we’ll often feel overwhelmed by what’s going on around us, but is it really the stressful pressure-cooker we believe it to be? When we feel overwhelmed, our natural response if to give up, to break down. But instead whenever you feel those times approaching, try to step outside of your normal behavioural patterns, try to step away from the daily issues and look back at them from afar.

Often, you’ll find that the situation or decision that you have lost control of, that is stressing you out, when you step away from it and see it without all the other clutter, it’s not half as bad as you think, and often when you view it from the outside (looking inwards) you can see the solution clearer than you would when you’re right inside the problem.

Each day, take a moment out, step outside of your business, your problems, find your ‘mountaintop’ and look down on your life from there.

It’s all about your perspective, when the one you have isn’t serving you, simply get up and go to another side of it.

Join our Facebook group for more inspiring and useful content!

Are You Making This Email Formatting Mistake?

In the “old days” when people were only reading emails on computer screens, we were told to “word-wrap” the email text. This was done in order to keep the lines short and make it easier on the eyes. Easier to read…

However, now days many people read emails on their smart phones. Did you ever see how an email that is word-wrapped for a PC looks on the phone? It looks terrible!

It’s way more than just esthetics – people are less likely to read those emails which in turn will hurt your bottom line.

So what can we do to overcome this problem? Here is what I consider to be the better solution to this problem.

Instead of word-wrapping your text, write it without using line breaks inside paragraphs and place it all inside a <div> with a size limit.

When editing your html email, go to source view and add a DIV directive so it surrounds your text, like this: <div style=”max-width: 400px;”> your email text here</div>.

This will, on the one hand, limit the width of the text to 500 pixels (you can choose any size you like) and allows it to shrink down and auto-warp when viewing it on a smaller screen (such as a smart phone).

Problem solved

Did you like this post? This, and other topics like it, are being discussed on our Facebook mastermind group: Ely’s Practical Marketing Mastermind

6 Ways To Improve Focus When Working From Home

The great thing about online marketing is you can do it from home.

The bad thing about online marketing is…

…you can do it from home.

Which often means endless distractions from the internet, the kids, the pets, the neighbors, the housework and so forth.

Here’s how to improve your focus and get productive, starting today:

  1. Follow your own natural rhythms. Some people are more productive and focused in the morning while others do better in the evening. Figure out which hours work best for you, and then block those hours out. Schedule nothing during that time except for work.
  2. Notify your family, friends and anyone else that you have working hours and don’t want to be distracted.
  3. Have a place to work where you do nothing but work. If your workstation is also your play station, your browse-the-internet station and so forth, it will be too easy to get distracted.
  4. Put on music or tones that help you to focus. You’ll find these on YouTube when you search for focus music.
  5. Set deadlines for everything you do. If you have deadlines to honor, you’re more likely to get the work done.
  6. Plan your breaks. Set a timer for 20 minutes, and when it goes off, get up and walk around or do jumping jacks for a minute. You’ll be re-energized and ready to get back to work with clearer focus than if you just try to power through.

Working from home is fantastic in its flexibility, as long as you manage to focus your time.

Did you like this post? This, and other topics like it, are being discussed on our Facebook mastermind group: Ely’s Practical Marketing Mastermind